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Advertising Laws and Regulations and Social Media with a Focus on Disease Awareness Campaigns

Legal Framework for Advertising on Social Media by Pharmaceutical Companies with Special Consideration of Issues Related to Disease Awareness Campaigns

Keywords:
Advertising, Social Media, Laws and Regulations, Awareness Campaigns

Abstract

There are numerous open questions in the handling of social media by pharmaceutical companies, which results in a certain degree of legal uncertainty. This article will consider how legislation and frameworks in Switzerland, the EU and the UK manages these issues. This with special consideration of Disease Awareness…
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