Advertising Laws and Regulations and Social Media with a Focus on Disease Awareness Campaigns
Legal Framework for Advertising on Social Media by Pharmaceutical Companies with Special Consideration of Issues Related to Disease Awareness Campaigns
- Keywords: Advertising, Social Media, Laws and Regulations, Awareness Campaigns
Abstract
There are numerous open questions in the handling of social media by pharmaceutical companies, which results in a certain degree of legal uncertainty. This article will consider how legislation and frameworks in Switzerland, the EU and the UK manages these issues. This with special consideration of Disease Awareness…[…]